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One of the most important questions people ask when they are focused on improving their quantity and quality of business is: "What is my competitive advantage? What makes me unique, memorable, special? what truly sets me apart from the rest?" While there are no definitively right answers to that question,... Read More
You Never Know Who You're Serving when customers turn irate.I think of myself as a reasonable person. It takes a lot to upset me, but upset I am.A number of years ago, I bought a new television set. I had seen a flyer from Lechmere's that had TV's on sale.... Read More
As Alan Weiss (guru to the savvy consultant) says: "It is actually difficult to contact clients too much. It is easy to fail to contact them frequently enough. If there is anyone anywhere who has ever sent you a check for your services and with whom you haven't communicated in... Read More
Is customer service a lost art? Before you answer that question, take a moment and think about the last few times you have gone shopping or out to dinner. Okay, now that you have really thought about it, is your answer any different? Why is it that when we actually... Read More
Customer service is increasingly seen as one of the most valuable uses for a commercial World Wide Web site. Your Web site is available on a 24 hour, seven days a week basis. So it is well worth exploring ways in which your customers can virtually "serve themselves," without the... Read More
Anyone who knows me knows my favorite fast food restaurant is Chick-fil-A. Aside from the fact their chicken is especially good and I can always get sweet tea, I have a valuable business reason for eating there ? they serve up amazing customer service. And these lessons aren't just served... Read More
Customer Service is a critical factor for keeping your clients coming back and ensuring they'll refer you to others. Growing your business will be a difficult task at best if you don't perform, meet and exceed your client's expectations, and provide service that creates customers for life.Customer service is all... Read More
This article offers five ways to help you deal with angry customers. While the goal of all businesses is to have only happy customers, we also have to be realistic and realize sometimes we are going to anger a customer. Isn't it best to know in advance how to deal... Read More
In the competitive world of the 20th century, we generally viewed competitors as the enemy. And a competitor was anyone who sold to the same target audience as us - even if they sold a different item. After all, since there was a finite group of customers and a limited... Read More
Newsletters can be wonderful tools for communicating with your customers or prospects. Because of their format, they're often infused with more credibility than traditional brochures. If your newsletter is little more than blatant self-promotion, however, it's likely to hit the wastebasket before it hits your target's desk. By following a... Read More




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Customer service is the pits, you say. You are not... Read More
Go into many businesses today and try and get service,... Read More
"Marketing as a spiritual practice." It sounds contradictory ? how... Read More
If you're still dreaming about raising outside capital for your... Read More
Do you need greeters or should you avoid them? That... Read More
You've been going 6-to-late; exhausted by running the supersonic treadmill... Read More
If you're a pet owner, you know the stress of... Read More
Abstract: People buy for their reasons, not yours. This article... Read More
Those of us doing business over the internet have to... Read More
Recognize metaphors from every angle and round up more insight... Read More
Good customer service just isn't enough anymore in the marketplace... Read More
Traditional marketing strategies encourage business owners to continually grow their... Read More
Periodically every sales person encounters the customer who refuses to... Read More
Can we be too good to our customers?... Read More
We all know the old adage, "The Customer is Always... Read More
There are two Post Offices that I routinely visit. One... Read More
Every customer looks for 3 special benefits when they do... Read More
Some time ago a major UK food retailer decided to... Read More
In today's competitive world of retail, many stores are implementing... Read More
Whether online or off, if you plan on running or... Read More
Like any business, carpet and upholstery cleaning requires excellent customer... Read More
Two situations, two perfectly acceptable experiences, but in one case,... Read More
Prime directive: Make sure your claim is reasonable! Otherwise, forget... Read More
One of the most popular questions asked in online business... Read More
At 8.30 am a wealthy client (on his way to... Read More
Resistance has to do with putting up blocks that prevent... Read More
The purpose of business is to create and retain a... Read More
Are you concerned about customer loyalty? Are your customers so... Read More
Landing a new client is like courting a potential spouse.... Read More
The future of customer service is here. Technology has made... Read More
The other day a reporter call to interview me on... Read More
Dr. Michael LeBoeuf, in his cassette album entitled, Win... Read More
As I waited for an answer to my VCR inquiry... Read More
Customer service and customer service training are vital for any... Read More
Every time my firm conducts communication skills training, we know... Read More
While most companies talk about consumer friendliness, customer centricity, customer... Read More
You probably realise how the wrong tone of voice and... Read More
It all started a couple of weeks ago when a... Read More
There is a widely accepted principle of human behavior that... Read More
Every customer looks for 3 special benefits when they do... Read More
In a mobile detail or mobile car wash business you... Read More
Traditional marketing strategies encourage business owners to continually grow their... Read More
What do your customers experience when they interact with your... Read More
Customer service is the pits, you say. You are not... Read More
1. It's all about the customer. Some companies focus too... Read More
This article offers five ways to help you deal with... Read More
Winning Customer ExperiencesMuch research has been done on what the... Read More
Traditional marketing strategies encourage business owners to continually grow their... Read More
Some time ago a major UK food retailer decided to... Read More
Background The company was experiencing an increase in the number... Read More